RESERVA
OF EXCLUSIVE RIGHTS
Apart
from regulating the rights of authors and derivative
works, the Mexican Copyright Law confers the faculty
of using and exploiting exclusively the following objects
through a legal figure called “Reserva of Rights”.
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Titles of
periodical publications.
Titles of
periodical transmissions.
Names and
distinctive physical and psychological
characteristics
of human and fictitious characters.
Artistic
names.
Names and
original operation characteristics of advertising
promotions.
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